Updating my list of Best Picture films since the big 4-0 is rapidly approaching I still have a long way to go on completing the list but I’ve loved watching some of these older films lately. Just settled in with Robert Redford (The Sting) the other night. Fun to see influences on films like Ocean’s Eleven in this one. If you haven’t seen it, set aside some time (it’s a solid 2 hours) and enjoy. Clever, campy, AND Redford. 2011 »

In keeping with our (new) tradition of video greetings for Christmas and the New Year, please enjoy this 2011 recap from our family to yours. We hope you had a very Merry Christmas and enjoy a fabulous New Year! {Please leave a comment below or email me if you’d like our new address.}

Anyone who knows me understands that I am happiest when I’m creating something new. My pulse races when I enter art supply and craft stores, clay studios, fabric warehouses, and boutiques centered around handmade wares. A valid vacation for me ca...

It’s become a household name: Groupon … the fusion of ‘group’ + ‘coupon’ makes sense on all fronts from a naming perspective. The Groupon magic goes like this: Groupon negotiates huge discounts—usually 50-90% off

The idea: creative. The purpose: admirable. The name: underwhelming. Pegasus Global Holdings has secured 20 square miles in New Mexico to serve as a mock town where they can study the environmental and global effects of specific technologies. “In...

Typically our clients use an intentionally obscure project name to avoid internal rallying around the code name. Google seemed to embrace the methodology of marketing the code name, and has built an entire strategy out of the process. Enter Ice Cream S...

Love this product. Love the name just about as much. While it’s reminiscent of my school-girl dreams of becoming Wonder Woman one day (yes, it was a gold belt but an invisible plane), this product meets the needs of women on so many levels. No lo...

It’s a bird … it’s a plane … it’s a car. Actually, it’s two out of three: a plane that transitions into a road-use vehicle. Hence the name: The Transition. For pilots, simply land at the airport, fold your wings up a...

Disclosure: These samples were provided to me at no charge by Tropical Foods but the opinions expressed are my own (or my colleagues/family members). My healthy-eating/ healthy food lifestyle has been pretty steady lately, because instead of focusing on what I can’t eat, I’ve found healthy choices that I really enjoy eating.  For example, salads bore me to tears, but the Kraft Greek dressing is phenomenal, so I use a little of that to »